Implementasi Media E-commerce pada Pemasaran Kain Sutra Mandar di Polewali Mandar
Abstract
The purpose of this research is to develop an information system that is used to improve the marketing of mandar silk sarong products, as well as to determine the practicality and effectiveness of the software in implementing e-commerce-based marketing of mandar silk sarongs. This research is a type of R & D (Research and Development) research using a prototype development model. The results of system design include two parts, namely: a page that can be accessed by visitors and customers and an admin page that is used to manage detailed information in storing information related to the product being marketed. Marketing that uses e-commerce media can provide convenience in the process of checking goods, ordering processes, and payments to stores and consumers or so as to build better reciprocal relationships
References
[2] Karimuddin;Amir, 2012 “Veritrans dan DS Research Luncurkan Laporan tentang E-Commerce di Indonesia”. https://dailysocial.id/post/veritrans-dan-ds-research-luncurkan-laporan-tentang-e-commerce-di-indonesia (accessed Aug. 14, 2020).
[3] Indonesia Student, 2017 “Pengertian e-commerce Menurut Para Ahli Lengkap,” https://www.indonesiastudents.com/pengertian-e-commerce-menurut-para-ahli/ (accessed Aug. 14, 2020).
[4] N. Septriasih,Afifa; Aminudin, 2017 “Implementasi E-Commerce Sebagai Media Promosi Dan Penjualan Online Untuk Meningkatkan Hasil Pertanian di Wilayah Kabupaten Pringsewu,” vol. 5, no. 1, p. 25,
[5] D. Bahrum, Syarifuddin; Anwar, 2009. Tenunan Tradisional Sutra Mandar di Sulawesi Barat. Jakarta: Direktorat Jendral Nilai Budaya, Seni dan Film, I. Jakarta: Direktorat Jendral Nilai Budaya, Seni, dan Film.
[6] W. Putri, Prima Diana; Wiana, “Malolo Lippa Sabbe Sobbi Mandar Pada Performing ART Costume,” ejournal.upi.edu, pp. 1–12,
[7] D. Irmawati, 2011 “PEMANFAATAN E-COMMERCE DALAM DUNIA BISNIS,” J. Ilm. Orasi Bisnis, vol. VI,
[8] F. H. Wibowo, 2014 “Pembuatan Website Pada Arsyadan Shop Menggunakan Content Management System (CMS) Untuk Meningkatkan Penjualan Barang,”
[9] S. KUSUMA DEWI and A. KESY GARSIDE, 2016. Perancangan Website sebagai Media Promosi dan Penjualan pada Home Industry Abon,” J. Tek. Ind., vol. 15, no. 2, p. 170, Mar. Pp.170-181.
[10] Sudaryono, 2015. Metodologi Riset di Bidang IT. Yogyakarta: Andi.
[11] J. Simarmata, 2010. Rekayasa Perangkat Lunak. Yogyakarta: Andi.
[12] S. Siregar, 2017. Statistik Parametrik untuk Penelitian Kuantitatif, 5th ed. Jakarta: PT Bumi Aksara.
[13] dkk Narimawati, Umi, 2010. Penulisan Karya Ilmiah : Panduan Awal menyusun Skripsi dan Tugas Akhir. Jakarta: Penerbit Genesis.
[14] D. Darmawan, 2014. Metode Penelitian Kuantitatif. Bandung: PT. Remaja Rosdakarya.
[15] KANAL INFORMASI, 2016. Pengertian Data Primer dan Data Sekunder, https://www.kanalinfo.web.id/pengertian-data-primer-dan-data-sekunder (accessed Aug. 14, 2020).
[16] Sugiyono, 2015. Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Bandung: Alfabeta.
[17] S. Arikunto, 2013. Prosedur Penelitian Suatu Pendekatan Praktik, 15th ed. Jakarta: Rineke Cipta.
[18] Sujadna, Nana. 2011. Penilaian Hasil Proses Belajar Mengajar. Bandung: PT Remaja Rosdakarya.

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
JATIS oleh http://jurnal.mdp.ac.id/index.php/jatisi disebarluaskan di bawah Lisensi Creative Commons Atribusi-BerbagiSerupa 4.0 Internasional.